Is SERVICE making a comeback?
It’s no surprise customer service in America has declined substantially over the past decade. We’ve all experienced it. More and more we have been greeted with automated phone systems, customer reps from another country, indifference to poor customer experience, and so on. For these reasons and others, we have been left with that nagging feeling that the person we’re giving our money too, is not really all that appreciative or grateful for the business.
Is that changing?
We think it is. Sales are harder to come by and companies are beginning to understand that brand loyalty and customer retention are important…no, CRITICAL…to their survival. If nothing else, maybe that is one of the good things that can come from these challenging times–a customer service comeback.
We call to all sales, service, and marketing teams everywhere. Use this time to focus on your customer.
Here’s some articles we think can help:
- Go-To-Market Strategies’ recent articles 3 Sales Tips for a Tough Economy and Tracking Customer Satisfaction, Loyalty, and Testimonials!
- The Seven Habits Of Successful Customer-Based Firms By Don Peppers and Martha Rogers, Ph.D.
- 60 Customer Service Tips for Entrepreneurs from The Toilet Paper Entrepreneur.