This week we read the latest white paper from Michael Stelzner called “A Social Media Marketing Report – How Marketers are Using Social Media to Grow Their Business.†The report provides key insights into how we use social media for marketing, an...
Read MoreMonthly Archives: March 2009
Data leakage and data loss is at an all time high. USBs, or memory sticks, which are now used to download and transport large amounts of sensitive data, may be largely to blame. A recent survey by Texas-based data security experts Credant Technologies found that, in the last year, 9,000 USB sticks have been forgotten in pockets when people take their clothes to the local dry cleaners.
The survey was carried out in the United Kingdom (UK) to gauge the frequency and ease with which mobile devices such as USB and memory sticks are lost or forgotten in strange places such as dry cleaners. The survey was also designed as a warning to be vigilant when downloading information, as it does frequently get lost.
A similar survey was conducted by Credant Technologies recently amongst taxi drivers in London and New York and showed that over 12,500 handheld devices such as laptops, iPods, and memory sticks are forgotten at the back of taxis every six months.
Michael Callahan, senior vice president and chief marketing officer at Credant Technologies, stated, "Although we conducted this survey in the UK, the idea was to show people everywhere how easy it is to lose data -- even in their local dry cleaners -- and that none of us are infallible. We're convinced if we were to do the same survey in the US we'd get very similar results. If the data is sensitive or valuable then people should protect this information with encryption so no one can access the data at any point, as it could easily end up in the wrong hands."
According to the survey, many mobile devices now have the capacity to store as much as 10,000 documents, 11,000 pictures, 500,000 contact details, or 1.1 million emails, making them an obvious target for identity theft criminals...
Read MoreIt's no surprise customer service in America has declined substantially over the past decade. We've all experienced it. More and more we have been greeted with automated phone systems, customer reps from another country, indifference to poor customer e...
Read MoreI don't suppose Spare ran their choice of naming their new division past a focus group. The very LAST thing online backup customers want to know is that their service provider has a "Data Mining Division." Look, even if this new division is completely innocent, and the data collection is covered under their Terms of Service, and users' privacy will not be violated (completely), it casts an ominous shadow on Spare and the rest of us, too.
Read MoreRemote Backup Systems, developer of the RBackup and Mercury OEM Online Backup platforms, today announced that it has added Continuous Data Protection (CDP) to its Mercury OEM Online Backup platform, and developed an AMI to run Mercury in the Amazon Cloud.
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