Expect a lot more backup and disaster recovery BDR coverage in the weeks ahead as managed services providers MSPs prepare for tornado season, which begins in March. Case in point: BDR and intelligent business continuity IBC vendor Datto Inc. recently tapped into the experience of one of its partners to provide guidance for everyone on […]
Read MoreMonthly Archives: February 2013
HubSpot just released “The Marketers Guide to Salesforce”filled with insights to help marketers more effectively use Salesforce. And we are happy to report, it was written by marketers.
As champions of sales and marketing integration since our inception in 2001, we understand aligning marketing and sales efforts has never been more important.
In fact, a 2010 study by the Aberdeen Group found that companies with strong alignment between sales and marketing achieved 20% annual revenue growth, compared to a 4% decline in annual revenues for companies with poor alignment.
To that end, we recommend HubSpot’s guide as another terrific resource to offer the marketing perspective on a very popular sales tool.
Great tips include:
- Send only sales ready leads to Salesforce. Why? Your sales team doesn’t have to wade through hundreds of leads to find the ones they should be working.
- Use explicit and implicit data to determine when leads are ready to pass to sales. But make sure that sales and marketing agree on the criteria before implementing it within Salesforce.
- Use data your sales team enters in Salesforce to better inform marketing communications. Sales conversations will reveal information that will improve segmentation, lead scoring and personalized content.
There is much more in this 49-page guide, we recommend you download your own copy today. And read through to the end, where Hubspot provides a handy glossary called, “Salesforce Terminology in Plain English.”
We’ve posted an update to our RBackup software! You can download it now. The upgrade is available to all Partners who have active Maintenance Subscriptions. Download the upgrade from our website at by visiting the Software Upgrades Page. V11.7.8 contains a number of fixes needed for the most recent Windows updates and applications, as well […]
Read MoreRob and Guru have been working on a little side project that we think you might find useful. It’s a command script that you can run from RBackup using the pre- and post-backup batch files. It performs an automated full image backup through NTBackup or WBAdmin, depending on the operating system.
Read MoreAnd so it begins. Winter Storm Nemo (when did we start naming winter storms?) has already made its way to Long Island, but its presence, so far, is nothing worth writing home about. via Nemo Blizzard: Getting Your Customers Ready for Outages | MSPmentor.
Read MoreRemote Backup Systems, the founders of the online backup industry and developers of the white-labeled RBackup Online Backup software activated its Emergency Backup Hot Site for use by its Partners in the path of the severe winter storm approaching the Northeastern United States. Remote Backup Systems has offered this business-saving service to their clients […]
Read MoreWill Winter Storm Nemo be a blizzard or a Nor’easter that buries New York and New England in two feet of snow? It’s far too early to say — weather forecasts and predictions are all over the map. But either way, managed services providers (MSPs) have ample time to test business continuity plans with customers […]
Read MoreWith the uncertainty of the economy looming over the world, more and more enterprises from non-IT domain will look at MSPs to outsource their IT management work, so that they can concentrate on the tough task of saving and propelling their core business while MSPs take care of their IT. via 5 Ways MSPs Can […]
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