The BETA version 11.4 Client can back up and restore Exchange 2010 mailboxes. It has a new scanning and preparation engine that supports Unicode filenames, file paths greater than 255 characters, and it makes use of multiple processors, automatically increasing the number of threads. This results in faster preparation.Read More
If your company hasn’t yet established its presence on Facebook, take a look at these statistics from Deluxe Rev:Read More
With Facebook popularity on the rise, it is time to get started! If you aren’t quite sure what to do first, you’ll find plenty of advice out there for the taking. We just found an excellent resource we recommend you download first, Deluxe Rev’s new ebook, “REV Up Your Facebook Marketing: A Guide for Small Businesses.”
- Users average 15.5 hours on Facebook each month.
- On average, users visit Facebook 40 times per month.
- 50% of users log on to Facebook on any given day.
Filled with statistics and how-to advice, this is THE Facebook marketing guide to get you going quickly. It includes practical tips like:
- Don’t worry about your Facebook page being perfect -- it is more important to get started. Remember Facebook changes often and so will your page.
- If you have more than one administrator for your company’s Facebook page, create a list of guidelines for posting to ensure that your brand standards are being followed.
Besides real-world tips, Deluxe Rev also has fascinating statistics to share (these are from a 2011 Buddy Media Study):
- Use “mentions” to help build your fan base. Post some recognition to other companies (think: congratulations and thank-you’s) that also share your target market. When you tag them correctly, these mentions will display in their fans’ news feeds, which will point new users to your company’s page.
However the biggest revelation is the importance of Facebook’s feature the News Feed. Social Media Strategist Ekaterina Walter of Intel says, “News Feed Optimization (NFO) is the new Search Engine Optimization (SEO).”
- The best length for a post is 80 characters or less.
- The best times to post are early in the morning or late at night.
- Thursday and Friday seem to be the best days of the week to post, although there are specific days that are better for specific industries (those are included in the ebook).
- Simple call-to-actions in your posts are most effective at encouraging participation (Like this…, Post this…, Comment here, and Tell Us).
Those are powerful words, and they could not be truer. Facebook’s algorithm for determining what posts end up on News Feeds takes into account page popularity. Simply stated: If you have more fans interacting with you (Likes and Comments on posts) the higher your chances are to be included on your fans’ News Feeds. This is all the more powerful when coupled with this statistic: 70% of fans will not see Status Updates due to this algorithm. Yes, landing on the News Feed should be the number one goal of your Facebook strategy.
But to get on the News Feed, you first need a Facebook page. And to get started, we recommend Deluxe Rev’s “REV Up Your Facebook Marketing: A Guide for Small Businesses.” This ebook will give you the tips and techniques necessary to optimize your Facebook presence (and get on that News Feed), plus it includes some great case studies, too.
RBS is expanding, and we are going to hire some new associates for our Memphis office.Read More
I have raised pet chickens for many years. Sometimes they need shots. You can do it yourself if you aren't squeemish about needles. Do try this at home, but only on the recommendation of a veterinarian who can recommend the correct treatment and dosage.Read More
I don’t know for sure, but I think I have lost a big account because my potential customer has been seduced and blinded by Deduplication. My competitor for this account promised the customer that he would save huge amounts of storage space as a result of his “amazing deduplication technology.” This customer had already been […]Read More
Remote Backup Systems, the developer of RBackup Online Backup software for Managed Services Providers, has announced the availability of a Limited Source Code License for its popular Web Manager and E-Commerce PlugIns. MSPs use RBackup to provide online backup services to their end users. White labeled and brandable, the software allows them to set up […]Read More
I am happy to announce that RBS is now offering no-fees, no-interest in house financing on online backup software purchases.Read More
I am happy to announce a new release of RBS‘ popular Web Manager and E-Commerce PlugIns with some great new features you’ve been asking for.Read More
We recently took another look at Marketo's Definitive Guide to Sales Lead Qualification and Sales Development. In this guide, Marketo is advocating the creation of a Sales Development Group: a collection of reps whose singular focus is on lead qualific...Read More
We recently took another look at Marketoâ€™s Definitive Guide to Sales Lead Qualification and Sales Development. In this guide, Marketo is advocating the creation of a Sales Development Group: a collection of reps whose singular focus is on lead qual...Read More
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